Hanging on to an existing customer is far easier, and much cheaper, than looking for new ones. Yet few business people realize this. In this book, Brad Sugars concentrates on existing customers. He highlights the fact that they remain an untapped resource, yet most businesses pay very little attention to keeping close to them at all. In fact, he says most wouldn't even know who they are and how to contact them.
5 (0)
4 (0)
3 (0)
2 (0)
1 (0)
No reviews yet.
